A

SOME BUSINESS FACTS ABOUT TOYS

• In the United States, toy sales amounted to $25 billion dollars in 2001.
• Wal-Mart was the largest retailer, with toy sales of $7,300 million ($7.3 billion).
• Toys 'R Us was a close second with sales of $6,933 million ($6.9 billion).
• Science-related toys were the fastest growing segment of the toy market in the years 1996 through 1999.
• Science-related toy sales amounted to $90 million in 1999.
• Science-related toy sales continue to grow at a rate of 12% a year.
• The Mars Pathfinder Action Pack continues to sell out whenever a shipment is received.
• In contrast to the $90 million science-related toy market, sales of Star Wars action figures alone amounted to $500 million in 1999.